Episode 004: Tom Schwab – Starting a Conversation with Your Ideal Customer

Episode 004: Tom Schwab – Starting a Conversation with Your Ideal Customer

Overview

Tom Schwab knows how to build an online business. Marketing at its heart is starting a conversation with someone who could be an ideal customer. Tom helps small business owners, entrepreneurs and soloprenuers get featured on leading podcasts their prospects are already listening to. Then he shows them how to turn listeners into customers. Tom is the founder of Interview Valet, a concierge-level podcast guest booking service and the Author of Podcast Guest Profits.

In our interview Tom reveals the importance of selling through conversation. Nobody likes the sleazy sales pitch! Get in front of your ideal customer, start the conversation and build your know, like and trust factor through valuable content. No matter the size of your business, you have an expertise that others would love to learn about.

Resources

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